144
July 22, 2025
In this episode of the Vet Vault, Hubert Hiemstra chats with Dr Caleb Frankel—emergency veterinarian and founder of the practice management software Instinct—about the chronic frustrations with veterinary software, and how these tech problems mirror deeper issues in veterinary practice. The conversation kicks off with the idea that small changes in infrastructure can make a significant difference to culture and performance in veterinary teams. Caleb shares his journey from aspiring internal medicine specialist to reluctant but passionate software entrepreneur, driven by his early frustration with inefficient, outdated PIMS (Practice Information Management Systems). Hugh asks why good veterinary software is so uniquely difficult to build, and we get pro tips on how to make decisions when you're shopping for new software and how to effectively integrate new tech in your practice. Beyond PIMS, they dive into the role of tech—especially AI—in addressing bigger challenges like mental heal…